Letter of Intent

Imagine an Israeli construction manager in an online discussion with an Iranian spice merchant — talking about the story of Absalom and David in 2 Samuel 19 — because these two men both have adult sons from whom they are painfully estranged.

Neither man is focused on the other’s political position or theological differences, because all these two care about is entering into each other’s suffering — which they uniquely share with each other.

The Human Dilemma Project (HDP) will set that stage for these kinds of solution-focused, healing conversations … all over the world.

This ambitious project will do this by posing a series of two-tiered questions in response to passages from the best-selling sacred text in the world (the Bible).

However, these two-tiered questions will never conceal a hidden agenda, or any bias toward a political, religious, or social position—they will only focus on a human challenge we all have in common.

The key to making this work will be to reach a critical mass of 200,000 subscribers, at $1.99 a month, through an innovative marketing schema called “Incentivized Posting.”

Once this critical mass is reached, the growth and outreach will be exponential—and, then, absolutely in alignment with your mission.

And the quality and complexity of the human data, collected through opt-in profiles, will be staggering.

We are seeking $7.5 million to launch and maintain this initial marketing campaign.

If you would like to see the detailed proposal of The Human Dilemma Project, we would be happy to send that along.

Relevant data:

Organization: Christian Jerome, LLC (Colorado Registration: 20201234523)

Mission Statement: Own What You Believe. Refuse to Rent Your Convictions

Email: doug@dougschmidt.com

Owner: Doug Schmidt

Mini-CV …

  • Zondervan Author: Contributing Writer (& Editor) for The Quest Study Bible (over one million sold)
  • Navpress Author: Two (2) LifeChange Bible Studies (over 2.5 million sold in the series)
  • David C. Cook Author: Two (2) books and numerous small-group resources
  • David C. Cook Editorial Manager: Three (3) curriculum lines, representing 128 products a quarter.
  • Content Developer for 700+ sermon-based discussion guides  
  • As an associate editor with David C. Cook, won an ECPA award for best new curriculum product (I.D.)
  • As an associate editor with David C. Cook, created the company’s first digital curriculum product, Real Life Downloaded
  • Former General Editor of the David C. Cook Bible Lesson Commentary and Understanding the Bible.
  • Degrees in Biblical Studies (B.A) & Systematic Theology (M.A.) from Wheaton College and Trinity Evangelical Divinity School.
  • Consultant & Instructor for Peacemaker Ministries (re-engineering their mediation curriculum)
  • Certified Facilitator for Prepare/Enrich (a marital counseling program)
  • Certified in GiANT University’s 5-Voices Program (Doug’s Top Three Voices: Creative, Connector, Pioneer)
  • Licensed Pastor: New Beginnings Pastor, Crossroads Church, Thornton, Colorado (15 years)
  • Producer: The Collision Podcast (2025)